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Pepsico is looking for Summer Marketing Undergrad Interns!

Pepsico is looking for Summer Marketing Undergrad Interns!

About PepsiCo

A US-based beverage brand with its reach all over the world, PepsiCo Beverages North America (PBNA)  has roots that go back to 1898, when Caleb Bradham, a North Carolina based entrepreneur invented Pepsi-Cola and sold it to his pharmacy shoppers.

Headquartered in the Hamlet of Purchase in Harrison, New York, this American multinational food, snack, and beverage corporation, was formed by the merger of Frito Lay and Pepsi Cola Company

Company Name: PepsiCo

Work Location: Chicago, Illinois, United States

Job Profile: Marketing Internship

Responsibilities of the Intern:

  • Partnering with agencies in the creation of brand positioning and communication strategies
  • Generating brand activation ideas and strategies based on consumer insights
  • Analysis of brand performance, competitor performance and channel dynamics
  • Developing communications plans in support of new product launches and promotional events
  • Supporting innovation teams in consumer analysis, concept development and graphics development

Requirements:

  • 10 weeks of marketing experience on a core marketing function including but not limited to brand, innovation, shopper marketing, sports marketing
  • Intern networking events, we hope you will leave with lasting relationships!
  • Insight into the many tracks your career can take as a marketer at PepsiCo such as General Management, CMO, and beyond
  • Graduate with Bachelor’s degree within one (1) year of internship completion
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